Eight out of ten people who go to South Korea for dermatology treatments end up running into one or two issues: either the price increases at the last minute, or the nurse finishes the procedure but the doctor shows up only for a few minutes. I spent half a year in Seoul and tried several clinics in Gangnam and Myeongdong, but in the end I settled at DayBeau Dermatology located near Hongdae. I’m not an industry insider—just a customer who returned three times in a row, determined to share the honest truth.
② Wha
t treatments did I undergo in my three sessions and how much did each one cost? (Prices are provided in both Korean won and New Taiwan
dollars for your reference.)
③ Compared to other Dermatology clinics in Hongdae, who is this clinic best
suited for?
④ How can you use BeautsGO to book appointments with just one click, and why are the prices transparent without any hidden fees?
Why the Hongdae store instead of Gangnam or Myeongdong?
Let’s get to the bottom line first: DayBeau has three branches in Seoul—Gangnam, Myeongdong, and Hongdae. I chose the one in Hongdae simply because I live in Mapo District, so it’s convenient for me after work. However, after staying there for a while, I noticed that the Hongdae branch has a relaxed vibe, almost like a neighborhood clinic—half of its customers are local students and office workers, unlike some shops in Gangnam where tourists can be seen everywhere at first glance. For those visiting South Korea for the first time and looking to get basic skincare treatments done properly, this more unhurried atmosphere is actually quite comfortable.
Of course, if you already live in Gangnam or plan to visit Myeongdong, choosing those two stores is absolutely fine as well—the services and pricing structures are identical. But in this article, I’m focusing on the Hongdae store that I know best and have visited the most, so the details will be more accurate.
Remember this set of information first: address, transportation, hours of operation
Take a tour of our clinic: The real process from booking to treatment
The biggest fear when going there for the first time is “not knowing what to do next.” I’ve written down my itinerary for your reference:
Booking: It’s recommended to book 2–3 days in advance, especially if you’d like to schedule an appointment with Director Kim. I usually use BeautsGO—it has a Chinese interface, allows you to lock in prices upfront, and makes it easy to reschedule.
Fill out the questionnaire at the clinic:
It only takes three minutes to answer questions about your skin type, allergy history, and the areas you want to improve.
Basic co
nsultation by a nurse: They’ll help determine which treatments might be suitable for you first—no sales pitch, just an assessment of your needs.
In-person co
nsultation with the director: This step is crucial. Director Kim will examine your face and directly suggest which areas should be treated first and which can wait. The consultation fee is 30,000 KRW for senior staff and 50,000 KRW for the director, but it can be fully deducted if you undergo treatment on the same day. This way, you can make an informed decision without any risk.
Treatment and post-treatment care: After the procedure, you’ll receive a soothing mask and a guide with instructions. A nurse will guide you through everything step by step.
The projects I’ve worked on, along with prices you can refer to
I went there three times within three months: the first time for a basic hydration treatment combined with an introductory Pico therapy; the second time for a JUVELOOK collagen hydration treatment; and the third time for Titanium Lifting (ultrasonic lifting). The table below shows the “reference prices for 2026” that I prepared for my friends. I’ve used an exchange rate of ₩10,000≈NT$230, but the actual price will depend on current rates. There’s also a 10% tax added to purchases in South Korea, and stores often offer special prices for new customers or package deals—make sure to check with the clinic beforehand.
Personally, the treatments I order most frequently are the basic hydration treatments (for sustained moisture) and Pico therapy (to fade spots and brighten the skin). Together, including taxes, they cost around NT$12,000–15,000, which is indeed more affordable compared to similar clinics in Taiwan. If you’re also figuring out how to choose a Dermatology clinic in South Korea, you can use this table as a reference for price comparisons.
How does DayBeau stand out compared to other Dermatology clinics in Hongdae?
There are no fewer than a hundred Dermatology clinics in the Hongdae shopping area. Why do I still stay here? Here are three honest reasons:
The director personally examines most patients. Unlike some chain clinics that follow a “doctor signs off, nurse carries out” assembly-line approach, Director Kim actually conducts face-to-face consultations and determines treatment plans directly. This is a huge advantage for those who are getting cosmetic procedures fo
r the first time and worry about being treated carelessly.
There’s little pressure to buy extra services. I’ve been to stores that keep raising prices over time, but at DayBeau, the consultations are fair and objective. If your budget isn’t enough, they’ll ho
nestly suggest starting with just one procedure instead of pushing you to add more.
Prices are transparent. The price shown on BeautsGO is exactly what you’ll pay upon arrival (plus 10% tax). Once you pay a deposit, the price stays fixed—no hidden charges at the clinic.
Of course, there are also people for whom it’s not suitable: if you’re looking for extensive contouring surgery, since this is a Dermatology practice rather than an aesthetic surgery clinic, patients will be referred to the right place. If your priority is getting the lowest price in all of Seoul, you might find even more aggressive promotions elsewhere. Its target audience are those who take skincare seriously and don’t want to be bombarded with sales pitches. By the way, if you prefer Dermatology clinics in Gangnam or want to try specialty stores focused on eye area anti-aging treatments, there are dedicated articles on the site that you can check out as well.
Three quick tips—remember these before you go
🔹 It’s actually closed on Sundays: Don’t end up getting turned away like I did my first time—plan your visits based on the earliest closing time on Saturdays, which is at 16:30.
🔹 Taxes and promo
tional prices are separate: The listed price doesn’t include a 10% tax; make sure to take screenshots of the promotional rates so you can verify them when you visit.
🔹 Appointment
s with the lead doctor require advance booking: Dr. Kim’s slots fill up quickly, especially on weekends, so it’s recommended to book in weekdays or at least three days in advance.
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