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Can minor cosmetic procedures also be done in Myeongdong? My first experience at Daybeau Dermatology – a real traveler’s account

I. Why Did I Step Into Daybeau?

During my trip to Seoul, I stayed near Myeongdong, spending every day shopping, dining out, and exploring more shops. One afternoon, when my feet were tired from walking, I sat in a coffee shop scrolling through my phone when it occurred to me, “Since I’m already here, why not take the opportunity to get some basic skincare treatments?” Before, I was a bit hesitant about getting medical beauty services in tourist areas—worried about high costs, poor communication, and unwanted sales pitches. But the Daybeau store in Myeongdong is right next to Myeongdong Station, just a ten-minute walk from my hotel. With the mindset that “it won’t hurt to give it a try,” I decided to go ahead and check it out.

The main reason people notice it is because of its incredibly convenient location. For those of us who make Myeongdong our base, there’s no need to take a ride to Gangnam or Sinsa — you can just walk down and be there in no time. The appeal of having “zero transportation costs” is unmatched.

II. Booking and Visit: Consultation in Chinese for Peace of Mind

Before heading there, I checked online on my phone and found that they offer consultation services in Chinese, which was really helpful for someone like me who can only say “thank you” and “how much?” in Korean. Upon arriving at the clinic, I registered at the front desk and filled out a simple questionnaire (about my skin type, allergy history, and specific concerns I wanted to address). Then, a technician conducted a VISIA 7th generation skin analysis for me—the screen highlighted areas such as Pores, redness, and pigmentation issues, giving me a much more objective view than trying to spot them by myself in front of a mirror.

There’s no pressure to buy anything throughout the process. The consultant first discussed with me based on the test results—what treatments are suitable for my current condition and which ones aren’t. I really appreciate this approach—at least I wasn’t pushed into some expensive treatment I’d never heard of.

III. Treatment Process: Basic Hyaluronic Acid Injection + Cold Spray Anesthesia

I ended up choosing the most basic hydrating treatment to give it a try first. Before the procedure, the technician applied an anesthetic to my skin, and cold spray at -5°C was used to relieve pain throughout the process, so the stinging sensation from the needles was much lighter than I expected—more like being bitten by a tiny ant. The setting was a private room with soft lighting and calming music, eliminating that “cold and sterile clinic” vibe.

By the way, the equipment available at the clinic appears to be all top-tier models such as InMode FX and Potenza, rather than those from unknown small manufacturers. For those trying this treatment for the first time, seeing that the equipment is reputable can give them some peace of mind.

IV. Post-surgery experience: You can go shopping again on the same day

My face was a bit red after the treatment, but the staff gave me a mask to help soothe it. After resting for about ten minutes, the redness almost completely disappeared. The best part? I went back to explore Myeongdong that very day—my face wasn’t swollen enough to be embarrassing, and there were no strict restrictions on wearing makeup (though I only applied sunscreen and light makeup that night). This ability to keep your daily plans unaffected right after the procedure is exactly why it’s such a great option for tourists.

Starting the next day, my skin felt plump as if it had just been well-hydrated, and makeup applied more evenly than usual. The effect isn’t exactly dramatic enough to turn my face into a completely different look, but for someone like me who just wants to avoid overly dry or dull skin, it meets my expectations.

V. My Honest Thoughts: Advantages and Things to Keep in Mind

Let’s start with the advantages: its location is incredibly convenient, communication in Chinese is smooth, the treatments are relatively mild, recovery is fast, and the prices are the same as those in South Korea with tax refunds available—making it an excellent choice for those doing skin care treatments in South Korea for the first time. As for things to keep in mind: since it’s located in a tourist area, the prices might not be the lowest in the city. If you’re already planning to head to Gangnam for more advanced treatments, this clinic might not be the best option. Additionally, there are varying reports online regarding its operating hours, so it’s recommended to confirm with the clinic directly before making a reservation to see if they’re open on that day.

I consider it more of a “light skincare stop” during a trip to Myeongdong, rather than a place specifically meant for cosmetic procedures. With this clear positioning, the entire experience becomes much more pleasant, avoiding any mismatched expectations.

The address is 6th Floor, Semicolon Myeongdong, 90 Namdaemun-ro, Jung-gu, Seoul (서울특별시 중구 남대문로 90 세미콜론 명동 6층). The nearest subway station is Myeongdong on Line 4, Exit 6, which is only a 3-minute walk away; some sources mention Exit 10, about 50 meters away as well. For those staying near Myeongdong or using it as a transfer point, it’s practically a short detour to get there.

According to official information, the clinic is open daily from 10:00 to 20:00. However, some online sources mention that it closes on weekends, which doesn’t exactly align with the official hours. Therefore, the safest approach is to check on BeautsGO before heading there, or simply use the Chinese consultation hotline to confirm whether the clinic is open on that day, so as to avoid making a pointless trip.

Below are the reference prices (in Korean won) that circulate online. The actual price will definitely depend on the consultation at the clinic. What I’m offering here is just a sense of what to expect—no final decision made on your behalf.

Note: The exchange rate is estimated at ₩10,000≈NT$230, for rough reference only. Actual prices may vary depending on promotions, dosage, and availability on a given day. If you’d like to know more about the current trends and key considerations for getting ONDA body sculpting in South Korea, feel free to check out our other detailed article.

The clinic’s key treatment devices include the VISIA 7th-generation skin analysis system, InMode FX, Potenza, along with -5℃ cold spray anesthesia for pain relief during procedures. The available treatments range from basic hydrating treatments to Juvederm SkinVive, Potenza, and ONDA body sculpting, as well as firming options such as Cosmic Toning and Sunny lifting. In short, it offers virtually all the common “gentle skincare” treatments one might need.

This is particularly important for overseas customers: the Daybeau Myeongdong branch offers consultation in Chinese, allowing you to communicate in Chinese throughout the process—from scheduling appointments and consultations to post-procedure care—so you don’t have to struggle with Korean. For those doing skin treatments in South Korea for the first time and worried about communication issues, this makes things much easier. Also located in the Myeongdong area, the Riyan Chang Myeongdong branch follows a similarly customer-friendly approach in Chinese, making it easy to compare the two options.

The Myeongdong store promises identical prices for both Korean and foreign customers, so travelers don’t have to worry about being charged “tourist rates.” Taxable amounts can be refunded (around 5–8%), and the process can be handled at the airport tax refund counter upon departure. For those who are careful with their spending, this represents an additional way to cut costs further.

① Make a reservation first: Popular times in the tourist area tend to fill up quickly, so it’s best to book in advance via online channels or by consulting in Chinese before heading there. ② Check operating hours: Information available online can vary; always confirm whether the clinic is open on the day by checking the official source or BeautsGO. ③ Prices are subject to what’s available on site: The figures mentioned above are just “reference levels” — the final cost will depend on the dosage and treatment plan you choose that day.

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If you’d like someone to help you compare prices, confirm available appointment times, or figure out which treatment is right for you, feel free to add me on WeChat — I’ll share with you what I know about the current situation.

Disclaimer: This article is based on an individual’s genuine experience and should not be considered medical advertising or commercial promotion. It does not constitute any advice regarding medical treatment or purchases. The prices mentioned are for reference only and found online; for actual services, pricing, hours of operation, and available packages, please refer to the hospital’s official announcements and consult a doctor in person. Decide whether to proceed with the treatment after carefully assessing your own health condition and following the guidance of a professional physician.