- Dr. Shin Ji-ryun is a Dermatology specialist graduated from the University of Medicine in Suncheon County. She currently serves as a member of the Academic Committee of the Korean Association of Dermatologists and an educator for the Korean Society for Skin Anti-Aging Research, specializing in anti-aging treatments and the restoration of problematic skin.
- HEV Dermatology adopts a “multi-director system,” with Director Shen, along with Directors Li Xuexi and Zheng Zhongxian, all bringing complementary expertise to the team.
- There is an additional fee of ₩200,000 (approximately NT$4,600) for choosing Dr. Shin as the surgeon; if no specific surgeon is selected, the clinic will assign one based on its schedule, with no extra charges.
- The clinic is located just a 5-minute walk from Exit 8 of Sinsa Station in Gangnam, Seoul. It specializes in offering genuine products at original prices, one-on-one consultations, and helping patients avoid unnecessary treatments.
My conclusion: If you value the director’s clinical experience and prefer to have Dr. Shin personally plan and perform the procedure, this fixed fee of ₩200,000 essentially buys you the certainty of having a dedicated surgeon. If budget is a concern or you need more flexibility with scheduling, you can still get access to the same equipment and treatment process without specifying a surgeon.
Meet the Team of Directors at South Korea’s HEV Dermatology Clinic
HEV Dermatology in South Korea isn’t the largest clinic in the Gangnam Sinsa business district, but its team of directors is truly outstanding. From the information I’ve gathered, HEV currently has three directors on duty: Director Shin Ji-ryeon, Director Lee Seol-hee, and Director Jeong Jong-hyun. Since many clients specifically asked about “Director Shin,” this article will focus on her, while also explaining the fee structure for booking with a specific director, so you can have a clear idea before making an appointment.
| Director | Primary Academic Experience | Areas of Expertise |
|---|---|---|
| Dr. Shen Zhilian, Chief Physician | University of Medicine and Dentistry of Southern Taiwan, Dermatology residency training, Dermatology specialization | Anti-aging and firming, problematic skin repair, injectable microcosmetic treatments |
| Dr. Li Xuexi, Director | Master’s degree from the University of Medicine and Dentistry of Bucheon, full-time physician at Severance Hospital of Yonsei University, assistant professor at Bucheon Hospital of the University of Medicine and Dentistry of Bucheon | Sensitive skin, acne and marks, pigmentation removal and whitening, anti-aging and firming |
| President Zheng Zhongxian | Master’s degree from Dongguk University School of Medicine, completed dermatology residency training at Dongguk University Ilsan Hospital, former director of THE CELL’s Gangnam main clinic | Laser treatment, acne and injection therapies, comprehensive anti-aging solutions |
🏥 South Korea’s HEV Dermatology – BeautsGO Instant Appointment Card
South Korea’s HEV Dermatology | Gangnam Sinsa
📍 16th Floor, 119 Dosan-daero, Gangnam-gu, Seoul
🚇 About a 5-minute walk from Exit 8 at Sinsa Station
⏰ Monday to Friday: 10:30–20:30, Saturday: 10:00–16:00 (Closed on Sundays)
✨ Personal consultation by the director, authentic products at original prices, one-on-one design, no unnecessary treatments
Who is Dr. Shin Ji-ryun, the director of HEV Dermatology in South Korea?
Dr. Shin Ji-ryeon graduated from the School of Medicine at Suncheon National University, an institution that enjoys a solid reputation in South Korea’s medical community and offers a comprehensive training program in Dermatology. After completing her residency in Dermatology at Suncheon National University Hospital, she further pursued her studies in dermatological sciences at the graduate school of the same university, giving her a strong academic and clinical foundation.
Based on her current roles within professional associations, President Shin is not only a member of the Academic Committee of the Korean Association of Dermatologists but also serves on the Education Committee of the Korean Society for Skin Anti-aging Research, as well as on the Public Relations Committee of the PENTA-A Society for Anti-aging Aesthetic Anatomy. Additionally, she is an active member of the Korean Society for Clinical Dermatological Therapy and the Korean Dermatology Association. These positions demonstrate her significant academic involvement in South Korea’s dermatology community, going beyond the role of a mere “clinical physician.”

What’s the division of labor among the three directors at HEV Dermatology in South Korea?
Many Chinese patients visiting Dermatology clinics in South Korea often wonder, “Why does a single clinic have several directors?” This is actually quite common in clinics that offer minor cosmetic procedures in South Korea. Clinics with stable business operations typically adopt a system of “rotating directors” to distribute scheduling pressures and enable directors with different specialties to focus on their respective areas of expertise.
At HEV Dermatology, the three directors bring distinct expertise to the practice:
- Dr. Shen Zhilian: Hailing from the Shuntian Township university network, she has a high level of engagement with her patients, making her an ideal choice for clients who prefer a “designated surgeon” and place great importance on the doctor’s experience and communication skills.
- Dr. Lee Hyuk-hee: With experience as a teaching physician at Severance Hospital of Yonsei University and Bucheon Hospital of Suncheon National University, she boasts extensive expertise in treating sensitive skin, pigmentation issues, and acne scars.
- Dr. Jeong Jong-hyun: A graduate of Dongguk University, he formerly served as the director of THE CELL’s Gangnam branch and boasts extensive experience in laser and injection treatments.
If you don’t have a particular preference for the director, the clinic will arrange it based on the daily schedule and your needs. If you’d like to specify Director Shin, an additional ₩200,000 fee will apply to the quote.
Cost Guidelines for Appointment with Dr. Shin, Designated Director at HEV Dermatology in South Korea
This is something users particularly emphasize, so I’ll explain it in its own paragraph for clarity:
- If Dr. Shin Ji-ryun is specified as the surgeon, an additional fee of ₩200,000 (approximately NT$4,600) will apply as a specification fee; the actual procedure cost remains separate.
- No designated director: Assigned by the clinic based on its schedule, with no additional fee.
A fee of ₩200,000 isn’t uncommon in South Korea’s medical aesthetics market—it functions similar to a surcharge for choosing a specific surgeon. From my experience, if you opt for high-cost procedures such as Thermage FLX, Ulthrea, or multiple filler treatments, the fee for selecting a surgeon accounts for a smaller proportion of the total cost. In contrast, for more basic treatments like a single facial cleansing session or basic filler injections, this surcharge tends to make up a larger portion. It’s advisable to check ahead of time whether this ₩200,000 can be deducted from the overall cost of the procedure or if it’s simply an additional charge.
Reference on HEV Dermatology Services and Prices in South Korea
The prices listed below are compiled based on publicly available information from HEV Dermatology and current market trends, for reference only. The actual fee will be determined upon in-person consultation at the clinic. The exchange rate is estimated at ₩10,000≈NT$230.
| Project | KRW reference price | Around TWD |
|---|---|---|
| Thermage FLX 600 Launched | Starting from 900,000 KRW | Starting from NT$20,700 |
| Release of the Ulthrea D 400 in the US market | Starting from 670,000 KRW | Starting from NT$15,410 |
| Juvelook Glow Therapy | Starting from ₩390,000 | Starting from NT$8,970 |
| Shuyan Cui Sculptra | Starting from 199,000 KRW | Starting from NT$4,577 |
| Dr. Shen’s Designated Fee | ₩200,000 | NT$4,600 |
8 Things to Keep in Mind at South Korea’s HEV Dermatology Clinic
| Focus Point 1 | Transparent background of the clinic director’s educational experience |
The educational backgrounds and professional affiliations of the three directors at HEV Dermatology can be found on the clinic’s website. Director Shen’s degree from Shuntian Township University and his roles as a committee member in several medical associations are his standout qualifications.
| Focus Point 2|Additional fee for designated chief physicians |
If Dr. Shin is specified as the surgeon, an additional ₩200,000 fee applies; otherwise, this fee is not charged. Be sure to confirm with the Chinese-speaking director before making a reservation whether it’s a “pure surcharge” or an “item that can be deducted from the total cost.”
| Focus Point 3|High Flexibility with Multiple Directors |
The rotating schedule of three directors means there are more available time slots, making it easier to find suitable appointments on weekends and weekdays evenings—perfect for travelers to Korea with tight itineraries.
| Focus Point 4|Convenient Transportation in the Sinsa Business District |
The clinic is located on Dosan-daero in Gangnam District, just a 5-minute walk from Exit 8 of Sinsa Station. With numerous cafes and shopping areas in the vicinity, it’s perfect for taking a stroll after your facial treatment.
| Focus Point 5|Guaranteed Original Price |
HEV boasts “original price,” which is a crucial factor in reducing decision-making anxiety for customers worried about product authenticity.
| Focus Point 6|One-on-One Consultation Design |
The director conducts personal consultations and designs treatment plans based on individual skin conditions, avoiding situations where nurses handle the process or where the same treatment plan is applied to everyone.
| Focus Point 7 | Avoid Over-Treatment |
The clinic emphasizes not pushing extra procedures, which is a major advantage for customers visiting Korea for medical aesthetics for the first time and worried about unwanted add-ons.
| Focus Point 8|Be aware of closed days on Sundays |
HEV Dermatology is closed on Sundays and opens until 16:00 on Saturdays. It’s recommended to make an appointment on Friday or Saturday mornings, or on weekdays in the evening.
Who Is HEV Dermatology in South Korea Right For? My Personal Take
If you meet the following criteria, HEV Dermatology is worth considering:
- You value a doctor’s academic background and are looking for physicians with experience working at teaching hospitals and active involvement in professional associations.
- Are you willing to pay an additional ₩200,000 for “Director Shin” to guarantee that he will be the one performing the surgery?
- Do you prefer the shopping areas in Gangnam and Sinsa, where you can go shopping and dining after completing your treatment?
- You’re worried about being oversold and prefer that the consultation focus on “essential procedures” first.
Relatively speaking, if your budget is extremely tight or Sunday is the only day you have free, the “designated fee” and “closed on Sundays” policy at HEV might be drawbacks.
How to Make an Appointment at HEV Dermatology in South Korea
At HEV Dermatology, you can check available appointment times and prices through the BeautsGO Chinese interface, or directly contact the Chinese-speaking director via WeChat. I personally recommend checking the price ranges for various treatments on their official website or BeautsGO first before deciding whether to request Dr. Shen specifically, as this will give you a better idea of what to expect during the consultation.
Need one-on-one consultation or help checking availability at HEV Dermatology in South Korea?
If you’d like someone to help you compare prices, check available appointment times with Dr. Shen, or if you’re unsure which doctor would be the best fit for you, feel free to add me on WeChat — I’ll share with you what I know about the current situation.
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WeChat ID: xycheng2204 to add me and mention “HEV” in the note.
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